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Reduce Documentation and Improve Engagement in HR Onboarding with Loom

engaging onboarding video
Written by Michael Roberts
Published on November 15, 2024

Onboarding sets the tone for a new hire’s experience, so it is vital to have engaging, clear instruction. Traditional methods often struggle to keep employees informed and entertained throughout the process. Loom offers a solution. Its interactive video platform enables HR teams to transform onboarding and training into an engaging and flexible experience. By leveraging Loom’s recording, transcription, and sharing capabilities, businesses can deliver a personalized onboarding experience that resonates with employees. Let’s dive deeper into how Loom can benefit your onboarding process. 

Loom’s Key Features

Loom is a video platform that allows users to record their screen and themselves, helping them create interactive videos. Users can record explanations, walkthroughs, or personal messages with both screen and camera. Additionally, Loom offers video editing and transcription capabilities. Users can quickly edit videos for clarity and precision, adding transcripts so employees can reference specific sections. Furthermore, Loom allows users to provide feedback by commenting or reacting to the video, creating an interactive space. Lastly, sharing is easy with Loom. Users can share the link directly, eliminating unnecessary attachments. All of these features are beneficial to HR teams aiming to create an engaging onboarding experience. 

engaging onboarding video

Engaging Onboarding with Loom

Typical onboarding involves long, text-heavy policy documents and training manuals which can overwhelm new hires. Loom provides an alternative, allowing HR to greet their new employees with a series of short, engaging video guides that simplify policies and procedures. These may introduce the company culture and outline key processes, ensuring necessary information is in a digestible format. Additionally, Loom videos can save teams from repetitive in-person training sessions. A Loom video works well to break down topics such as workplace conduct, compliance requirements, and software tools that would otherwise take many sessions to explain.

engaging onboarding video

Another benefit of Loom videos is they convey warmth and excitement which is often lost in written text. They also enhance employees’ understanding of essential information, as visual demonstrations and verbal explanations are more likely to resonate. Furthermore, video onboarding saves HR teams time by eliminating synchronous meetings and allows new hires to learn at their own pace. New employees can feel valued and connected from day one, but revisit the content as needed.

Boost Candidate Engagement with Personalized Loom Videos 

While Loom works great for onboarding, it can also be used before an employee is even a member of your team. The hiring process is as much about building rapport as it is about evaluating skills, and Loom offers a way to create a memorable experience for candidates. HR or hiring managers can use Loom to record short, personalized videos to share their enthusiasm and excitement for a candidate’s potential role in the company. This personal touch helps candidates feel valued and can make a significant impact on offer acceptance rates.

Imagine receiving a video from the hiring manager sharing why they believe you’re a great fit. These brief messages create a connection that written communication simply can’t match. This added authenticity can be what makes a candidate choose your company over others.

engaging onboarding video

Enhance Company-Wide Communication with Loom

Beyond the hiring process and onboarding, Loom is a powerful tool for ongoing company-wide communication. Traditional emails or announcements can lack personality and get lost amongst other messages. With Loom, HR and leadership teams can share updates, news, or announcements through videos. This allows everyone to stay informed without requiring a live meeting, which is especially beneficial for companies with remote or hybrid workforces.

engaging onboarding video

For example, HR or finance can use Loom to share a reminder about an upcoming event, or an overview of a new policy. Additionally, leaders can record “state of the company” addresses or key strategic insights that employees can watch at their convenience. Overall, Loom helps ensure everyone is aligned with the company’s direction while maintaining the flexibility of asynchronous work.

Embracing Loom for Engaging Onboarding and Flexible Communication

As workplaces evolve, so do employee expectations, particularly in remote and hybrid environments. Loom allows teams to adapt to these expectations, creating a more memorable and efficient onboarding experience. From training videos to company-wide updates, Loom helps build connections and trust among employees. Embracing tools like Loom is a step toward a more connected and engaged workplace, setting up employees for success. If you are interested in using Loom for your business, contact our experts today. 

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