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Michael Roberts

Connect Teams, Tools, and Data with Atlassian’s Service Collection

Connect Teams, Tools, and Data with Atlassian’s Service Collection

Whether your business supports employees, customers, or both, you must provide some kind of service. Over time, expectations for these services have changed.  People expect fast, reliable, and personalized service both within the company and as a client.  These...

Why Teams are Switching from Notion to Confluence

Why Teams are Switching from Notion to Confluence

When teams start evaluating tools for documentation, collaboration, and knowledge sharing, they often land on two familiar names: Notion and Confluence.  Notion has gained popularity for its flexibility and clean interface, especially with small teams or individuals...

AI-Ready Growth Strategies For 2026

AI-Ready Growth Strategies For 2026

From product development to marketing execution, growth in 2026 isn’t just about speed.  It’s about intelligent acceleration.  The companies that are winning aren’t merely “adopting AI.”  They’re embedding it into their operations, tools, and decision-making to get...

5 Metrics That Prove the Value of GitLab DevSecOps

5 Metrics That Prove the Value of GitLab DevSecOps

What is The Value of DevSecOps? Hello and welcome to today’s SPK and Associates vlog. My name is Michael Roberts, Vice President of Sales and Marketing here at SPK. DevSecOps has become a strategic priority for engineering organizations. But with so many platforms and...

Bridging DevOps and ITSM: Integrating Jira with ServiceNow

Bridging DevOps and ITSM: Integrating Jira with ServiceNow

Whether building software or supporting employees with the right technology, efficiency and collaboration define success.  Enterprises rely on seamless communication between teams to deliver reliable software and maintain top-tier service performance.  However, DevOps...

The Total Economic Impact of Atlassian Cloud Enterprise

The Total Economic Impact of Atlassian Cloud Enterprise

Making the move to Atlassian Cloud Enterprise is a strategic investment in efficiency, security, and scale. According to a commissioned Forrester Consulting study, organizations that adopted Atlassian Cloud Enterprise achieved measurable business impact. The results...

7 Must-Have ALM Capabilities for Modern Engineering

7 Must-Have ALM Capabilities for Modern Engineering

Modern engineering moves too fast for scattered tools and tribal knowledge. A strong Application Lifecycle Management (ALM) platform becomes your team’s operating system, connecting strategy to execution, requirements to releases, and every artifact along the way. The...

Jira Product Discovery vs. Airtable: What To Know In 2026

Jira Product Discovery vs. Airtable: What To Know In 2026

As product organizations head into 2026, the pressure to build the right things faster and with clearer alignment to business outcomes has never been higher.  Product leaders are expected to balance customer feedback, strategic priorities, delivery constraints, and...

Six Reasons to Choose Jira Service Management Over HaloITSM

Six Reasons to Choose Jira Service Management Over HaloITSM

While HaloITSM is a popular choice, when you’ve reached its limits, consider switching to Jira Service Management as your ITSM solution. JSM offers a robust, modern alternative fit for organizations of any size, anywhere.  With a user-friendly interface that brings...

Why Contextual AI is the Future of Team Collaboration and Efficiency

Why Contextual AI is the Future of Team Collaboration and Efficiency

We’ve all seen the headlines: “AI is the future of work,” “AI will automate all your tasks,” “AI is coming for your job.”  However, for teams deep in engineering, product, support, and business operations, the truth is more subdued. Instead of fear-mongering, teams...